Dear creators,

A lot of you are asking the same question:
how do you structure a digital activity that moves forward, stays steady, and actually gets real results, with no unrealistic promises or shortcuts?

For this new episode of Chariow Talks, we wanted to give you a real answer by letting someone who’s really been through it speak.
We're welcoming Ibrahim Oue, content creator and web entrepreneur, who shares honestly how he went from freelancing to over 30 million CFA francs in sales on Chariow.

His story isn’t just inspiring:
it’s structuring, realistic, full of lessons, and super useful for anyone who wants to make progress at their own pace.

What you’re going to discover in this episode

1. Getting into digital because of a very simple need: making a living.

Ibrahim didn’t come from the entrepreneurial world. He found out about online business like a lot of people do: by looking for a solution.
Over time, he tried things out, made mistakes, learned, trained via YouTube, offered his services for free to get some experience, and finally landed his first clients.

2. Freelancing, sales funnels, the agency… then the desire to pass it on.

Before digital products, there were several years of providing services.
He explains why he turned to strategy rather than design, how he worked for big creators like Ibrahim Kamara, and what that period taught him about discipline, organization, and the reality of the market.

3. The difficulties before Chariow: manual payments, unstable platforms, geographic limitations.

Like many others, Ibrahim mainly sold in West Africa.
Manual payments, payout delays, fragmented platforms, complicated tracking... all these obstacles slowed him down to the point of discouragement.

4. Discovering Chariow: simplicity, automation, and professionalism.

He explains very clearly what changed:
• quick creation of pages and products,
• structured payments,
• instant access for clients,
• automatic delivery,
• WhatsApp automation for support and follow-ups,
• fast payouts via Wallet.

He especially insists on how reliable the system is:

“With Chariow, everything was running even when I was sleeping. That’s what allowed me to get these results.”

5. The importance of simple and consistent marketing.

Ibrahim reminds us of a key truth:
Chariow converts, but it's up to the creator to bring the traffic.
He breaks it down:
• how he structures his Meta campaigns,
• why he prefers small, consistent budgets,
• how he uses WhatsApp to follow up on abandoned carts,
• how he combines organic + ads to stay visible.

6. The central role of support and content quality.

Ibrahim invests a ton in support: messages, Google Forms, live sessions on the fly, personalized replies.
He explains how this impacts:
• satisfaction,
• spontaneous feedback,
• reputation,
• and future sales.

The key tips he shares with creators

• Identify a clear target: be clear about who you can actually help.
• Promise less and deliver more: keep a solid reputation.
• Build a system, not just a product: automation, follow-ups, support.
• Stay realistic: go for achievable goals (e.g. from 0 to 5 million before aiming higher).
• Invest for the long haul: organic + ads + content quality.
• Understand that nothing works without traffic: the product alone isn't enough.

Watch the full episode

An honest, detailed episode built around real field experience, and one that we hope will help you move forward with clarity in your own journey.

The Chariow team